The Home Builders Association of Metro Portland and the NW Natural Street of Dreams® Site Selection Committee would like to invite you to submit potential site(s) for consideration for the 2018 NW Natural Street of Dreams®
The NW Natural Street of Dreams is HBA’s single-site tour of luxury homes held for four weeks in late summer. The show is forty years strong and attracts tens of thousands of visitors each year, providing significant sales, marketing and branding opportunities for those involved.
The last four years have seen great growth in show attendance, industry support and ROI for show participants. Recently, we’ve held shows in Lake Oswego, rural West Linn, and Happy Valley, and have considered sites all over the region in locations like Sherwood, Portland, Oregon City, Hillsboro, and Gresham. Even in a strong market where lots are easier to sell, the value of the NW Natural Street of Dreams® brand is substantial to a development and developer, as well as to the builders, subs and suppliers involved.
We are working hard to increase the success of the show for developers and builders by selecting our sites 15-18 months out. This allows more time for builders to solidify pre-sale interest and for the developer to plan for and prepare a site. We intend to make a decision for the 2018 show by this Spring.
Please don’t let home sizes, prices or locations of previous shows deter you from submitting a development. Successful shows have taken place on large acreage estates as well as subdivisions in a variety of price ranges. Click here to see the 2018 Site Selection Characteristics for more details.
Click here for an application. We would like applications to be turned in by March 10. If you don’t have complete information available for the application yet, please provide as much as possible about your site. If you have any questions, contact Dave Nielsen at the Home Builders Association at 503-684-1880 or firstname.lastname@example.org.